Google Uses Doorways Pages To Rank In Searches

Today I stumbled across something you rarely see from Google. While doing one of the hundreds Google searches I do every day, I found an intriguing result. The search queries “Google sponsored links” and “sponsored links” gave this result: On the first position, I can see a page from Google. What’s strange about it, is …

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Google Now Links to Different Sections of a page

A few days ago I was doing some research for a Google Penguin recovery case study. I noticed that one of the results was different than all the other ones. It was a snippet of a website that contained several links to sections of that page. It looked like this: That’s something I have never …

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