SEO Backlinks 101: The Complete Crash Course to Backlinks and SEO

Feel like something’s missing from your SEO? I know what it is, and it’s right under your nose. It’s the almighty SEO backlink—a detail that’s overlooked all the time, by SEO newbies and experts alike. Yup, there are people with tons of SEO and keyword research experience who still have questions about backlinks. What are they? …

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How To Retain Your SEO Rankings When Redesigning a Website

This is something a website owner dreads more than almost anything else, the task of revamping a website without disrupting the delicate balance of a business’ internet presence. The risks of losing customers, losing website information, and losing the very important search results rankings are very real and can do long-term damage to the bottom …

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Revamp Your SEO Strategy with Schema Markup and Structured Data

Schema markup is one of the most crucial yet least used optimization techniques in SEO. As reported on Search Engine Land, around 80 percent of websites haven’t yet implemented schema markup. However, it is something that can boost your website in the search engine result pages (SERPs), if you grasp its concept and method. According …

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How to use Schema Markup for Better SERP

When creating any content for your website, it can sometimes be difficult for search engines to crawl your content and discover the topics you’re trying to present. Schema markup is one tool you can use to help clarify your content, by including markup for SERP that explains to crawlers what your data means. While you …

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How To Use Link Bait To Attract New Leads

Link bait is content you have on your site that naturally attracts inbound links. Key word: NATURALLY. Everyone knows the importance of links for organic rankings. And everyone knows that BUILDING links can land you with a whopping penalty. So what’s left? Link Bait. Google’s own Matt Cutts thinks of link bait as “something interesting …

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